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WHAT IS SEO AND HOW DOES IT WORK? We are pretty sure that you used a search engine to look up ‘how does SEO work’. We are also pretty sure that, since you selected our website to help answer your question, the website must have showed...

Many eCommerce businesses do not know the growth potential of optimizing their websites for search engines. Instead, they rely on social media or paid ads to generate leads and sales. Which are way more expensive and have less ROI compared to SEO.  In this article, we...

Google applies specific algorithms to assess the ranking of pages for particular keywords. Not only on web pages but also on a broader website level. Therefore, it is necessary to take into account both on-page and on-site SEO ranking factors. I cover more details about...

SEO strategy is an essential exercise for any business to increase targeted website traffic and conversion. It’s a process that consists of a detailed analysis of your website performance through a complete SEO audit (technical aspects, content and external factors). What is a good SEO strategy...

SEO optimization is more than simply applying some SEO tactics and hope they work out well. For a website to generate traffic and increase conversion rates, a fully optimized website is required. Read in this article why an effective SEO strategy is needed for business...

SEO is an essential asset to invest in to have a successful startup at early stages. However, many entrepreneurs think of SEO in later stages, either because they underestimate the potential of SEO in driving business growth or think of it the same way they...

Nadia Mojahed

Digital SEO Consultant

Geneva, Switzerland

SEO Transformer @2020